|
In
a freewheeling interview with Techieindex , he
is sharing his vision on the growth of Storage
Area Networking and the future ahead. He
explains in simple terms what is SAN, how it can
be beneficial to enterprises and so on:
On Resistance on paradigm shift from server-based data storage to SAN:
Whenever an industry goes for a paradigm shift,
it is hard to get acceptance. This has happened
in the case of storage industry too. Storage has
been directly attached to the server for long
and people have been used to it. When we came
out with this new way of distributing the data,
still moving data at a very high speed and
performance, initially people had trouble
getting used to it. There was resistance, until
we showed them with the prototype that they
don't have to worry and it's for their benefit.
When they realized that they could really reduce
the cost of doing business, increase the
performance, increase the distance and increase
the number of people using the system, they
gradually began to agree.
On the size of SAN market by 2005 and the share of Brocade:
As per the IDC report, the SAN market will be to
the size of $25-$30 billion by 2005, with a good
chunk of it coming from infrastructure. It is
hard to tell how much share Brocade will have in
it, but the switching and other infrastructure
market where brocade is directly involved will
be $10 billion by 2005.
On affordability of SAN:
Everybody wants SAN features like disaster
recovery and remote back up, but a lot of people
could not afford it. We will bring down the cost
by increasing the volume and by being innovative
and by distributing that.
Evolution of Standard for SAN
When we started our activities in T-11 committee
to formulate standards for SAN, we had the
initial requirement. We learnt that and
developed the protocol and the standard to what
it is today. It was a gradual evolution. To
develop the standard, we started with the basic
interface between two storage devices. Then came
the question of how to manage it. Not just
moving the data, but how to discover it, how to
put security in it. So, the standard, the way it
started in 1990, was just the basic interface
standard. And then we added on to it. It is
still evolving and T-11 is still working. Mind
you, the evolution took place based on the
change in the requirement.
Reasons for evolving the SAN standard
We wanted to come out with one standard which
cater to all the protocol and at the same time
provides performance oriented data transfer.
Earlier, a lot of data transfer was done by
software, despite the fact the when software is
put on the data path, there was a slowing down.
We put the hardware to move the data so that one
can back up lot of data in much shorter time. As
the number of users increases and the size of
data being used by the users increases, it
becomes longer and longer to backup. So we
reduced the backup window so that when we back
up the information, we get the latest data. For
example, if the back up process takes a long
time, there is a possibility that the data might
have become obsolete by the time it is finished.
It has to be done fast so that it can reduce the
backup window and do it robustly so that there
is no data drop. For example, when an image of a
patient is being sent, if a bit or byte is
dropped, the doctor won't get the correct
information. So it is not only important to move
the data fast, but it has to be moved in a
robust and reliable fashion.
On the implications of 9/11 in the Data Storage Market
When 9/11 happened, it was irreparable loss to
human lives and of course a huge financial loss.
What was surprising was that the data was not
lost. The data was recovered. The disaster
recovery function that was put in came handy and
most of the companies in the WTC, changed their
address and continued with their business.
Remote backup and disaster recovery functions
were only affordable by big companies till some
time back, but now even the small and mid sized
companies want to have that feature since they
don't want to lose precious data. And what we
are trying to do in the industry with Brocade
leading the effort is to provide that features
like disaster recovery and remote back up at an
affordable cost
On development of SAN products
When we created the standard, we realized that
it wouldn't do any good unless some one built
the product. We just needed to come out with a
solution based on the standard. We knew that
there was going to be a need for such a thing,
not only the standard but also a product based
on the standard.
On the rapid growth of SAN and increase in demand for SAN products
This rate of growth was not expected at the
beginning. What was expected was recognition in
the circumstances where the usage of data was
increasing day by day. But when we started the
company, we knew that it is going to be
successful but we didn't expect such a rapid
growth. Even though we did not expect such a
rapid growth, the growth that's taking place in
this sphere tells me that we are just scratching
the surface.
On the formation of Brocade
Ed Frymoyer, an industry analyst in the Bay Area
arranged a meeting for me with Seth Neiman of
Cross point Ventures. Given by Ed, Seth Neiman
had a little bit of background about the
technology standard. During the dinner, when I
explained to him, how we had done and how we can
develop the product and what it means and what
the protocol does and what are the benefits, he
readily got convinced. Half an hour into the
conversation, he said, let's start the company
and I will give you the money. We didn't even
have the business plan. It was a very unorthodox
way of starting a company.
On the reasons for success of Brocade
Earlier on there was no single standard to carry
different kind of protocol. The industry wanted
to transfer data from one point to another
regardless of the protocol used and this was not
a healthy functioning. That is the reason we
developed the standard. It is the usage of data
and backing of the data became increasingly
important beyond our expectations.
On the evolution of SAN Ecosystem
Even our life and the entire earth are based on
the ecosystem concept, where different entities
co-exist. Lot of animals have to exist with
others including human beings. Similarly, if you
look at the SAN ecosystem, keeping Brocade at
the core, there is an ecosystem. But there are
still some holes. It's an evolution. It's not
been perfected. If some group of people or some
individual come up with a solution to fill those
holes, I see it as an opportunity to invest and
mentor. By mentoring and investing in those
companies, we are not only creating wealth for
those companies, but are also increasing the
value for Brocade since they compliment to
Brocade architecture. Further, It gives me a
chance to take a holistic view of the entire SAN
ecosystem. There are 13-14 companies that are
involved in the SAN ecosystem and I need a lot
of time to take care of them.
|